Meet the team.
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Rachel is a content creator, copywriter and marketing strategist. The pipeline from content creator to agency owner is a very quick summary of her journey. With over 10 years experience in marketing, content creation and social media management, Rachel knows a thing or two about digital marketing. Her passion for creating meaningful, engaging and worthwhile content extends much further than what to post on Instagram; it’s about standing out among the crowd and building an online community of loyal customers and clients through compelling storytelling, scroll-stopping content and conversation-starting prose.
Finding some sort of balance between being a mom and being on the internet, Rachel spends as much time as she can with her 2.5 year old son and 7 month old daughter, husband and dog, hiking in the mountains, exploring local spots around the city and binge watching reality tv. Her love language is a half-sweet, sugar-free vanilla latte from Starbucks or an oat milk latte from a local coffee shop.
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Born in South Africa and raised in Alberta, Isabel has always been passionate about storytelling and creative expression. With a background in makeup artistry, she developed a keen eye for detail and a natural ability to connect with people. This passion for creativity and communication led her to pursue a degree in public relations, and she is now in her final year at Mount Royal University.
Isabel thrives in the world of marketing, combining strategy and creativity to bring ideas to life. She loves capturing moments through photography, whether for professional projects or personal adventures. When she’s not working or studying, she enjoys traveling, skiing, and paddle boarding—always seeking inspiration and new experiences.
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Kari is our Marketing Strategist and go-to for all things paid advertising. Kari has been in the marketing world for 10 years, with experience in Social Media Marketing, Pay-Per-Click advertising, Branding and Search Engine Optimization. Kari loves helping businesses build an online presence and reach their full potential. Utilizing her deep knowledge of pay-per-click advertising, Kari loves to dig into what makes a good ad for each brand and find something that converts for them, helping them reach their targets and beyond.
Outside of work, Kari is in full mom mode with her daughter, Olive and husband, Jason. Kari loves to take Olive out for walks, exploring new neighbourhoods and finding the best parks. Kari loves finding local coffee shops, stores and all the hidden gems in Calgary. She loves travelling, watching sports and is a major sucker for reality TV, hello Real Housewives! If you want to get in her good books, help break up her day with an oat milk americano misto, even though it will probably be her 3rd coffee of the day, it will always be appreciated.