Deliberately building and maintaining company culture.

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Forrest Zeisler is the co-founder of Jobber, an award-winning platform that helps small home services businesses organize their entire operations. Forrest shares his journey of starting Jobber after his first failed start up. He talks about the lessons he learned from that experience and how he applied them to starting the second company. He talks about why you should narrow your focus on a niche first before you expand. We talk about hiring your first employee, what they looked for at Jobber and why hiring for culture was (and still is) so important to them. Forrest shares why building culture deliberately is so important, why it’s worth the work that goes into it and some practical tips for business owners.

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